ManiaTV! is celebrating its first anniversary on Friday, September 9th. With almost 15 million viewers since its launch only one year ago, ManiaTV! has become the online entertainment destination for college students and young adults seeking unique broadband entertainment. Broadcasting live and on-demand programming to more than 1.5 million viewers per month, ManiaTV! offers a variety of content to its viewers including music, action sports, short films, animation, gaming, and more.
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Looking back on a year that has redefined the traditional concept of television itself, ManiaTV! will be counting down its favorite moments, leading up to a live celebration on-air which will be broadcast around the world on September 9th. According to Founder and CEO Drew Massey, “When Ted Turner launched CNN and the cable TV revolution, he was lambasted and CNN was labeled the Chicken Noodle Network. When ManiaTV! launched the next revolution in television--Internet TV--the big boys realized they should not make the same mistake. Instead, as ManiaTV! celebrates its first birthday, it is receiving kudos as "the next MTV" We're happy to have had such a momentous first year and we owe it to the 15 million viewers, from 150 countries, tuning in regularly. ManiaTV! says thank you!”
The company has accomplished a great deal over the past year. “The first 12 months have been all about generating traction with our audience, expanding our content channels, and building-out our infrastructure,” said Peter Clemente, ManiaTV!’s Chief Marketing Officer. “But our goal is market dominance. And with world-class investors like Benchmark Capital, and a number of great strategic partnerships we’re about to announce, ManiaTV! is uniquely positioned to become the Viacom of internet television.” ,
ManiaTV! first year milestones include:
- Securing first-round funding from Benchmark Capital.
- Building an audience of over 1.5 million viewers per month.
- Creating relationships with leading advertisers including Pepsi, Levi’s, US Navy, Dodge, Citibank, and more.
- Expanding its programming to include both live and video-on-demand channels.
- Launching over 30 original programs featuring exclusive content from the best up-and-coming artists, action sports athletes, and film makers in the country.
- Building a world-class management team including senior executives from Sony, Blender Magazine, and FuseTV.