blinkx today launched blinkx.tv To Go, a service that
enables users to search for specific video content online and sync it with one
click to their iTunes or personal video player software, regardless of its
original format.
Over the past several months, video blogging has exploded on the Internet,
suggesting that many consumers are eager for an alternative to commercial
broadcasts. However, this kind of independent content is not widely available
at traditional download sites, such as iTunes.com, and what there is, can be
difficult to find. With its new blinkx.tv To Go service, blinkx is throwing
open the doors to a wide variety of new, user-generated video and making it
fully searchable and portable with one quick click.
blinkx.tv To Go enables users to enter a search of video blogs, and with
one click, either upload specific results to their iPod or portable video
player, or save the search as a "channel," which is automatically and
perpetually updated and fed to their devices, where it can then be viewed as a
single media stream. blinkx takes care of all the formatting, regardless of
the original file type.
"blinkx.tv To Go empowers Internet users to customize not only what video
content they receive, but also how and when they view it," said Suranga
Chandratillake, CTO and founder of blinkx. "We wanted to make the experience
of finding compelling multimedia and making it portable, as efficient and easy
as possible. Our vision of IPTV combines the interactive, customizable
experience of the Internet, with the simple, seamless way we watch TV, and now
we've made it portable."
blinkx.tv To Go is available at http://www.blinkx.tv, and leverages the
tremendous growth and variety of user-generated content on the Web. For
example, skiing fanatics can enter a search on "moguls" or "iron cross," and
with one click, save their favorite footage from the results to their iTunes
or portable video player library. Alternatively, users can save the search as
a feed which would continually and automatically submit relevant video to
their library, for viewing at their convenience -- whenever and wherever they
chose to watch it.