iSeeRadio, a company of Continental Vista Broadcasting Group Inc., is demonstrating its dynamic IPTV broadcasting and advertising solutions for radio stations at the Country Radio Seminar in Nashville Feb. 15-17, 2006. iSeeRadio enables radio stations to broadcast live and on-demand interactive video and audio through its customizable media player to audiences anywhere.
"iSeeRadio is a powerful solution that enables radio stations to directly connect with their audiences and create a one-to-one relationship between their audiences and advertisers," said Greg Demetriades, CEO of Continental Vista. "The potential to create additional revenue streams is phenomenal."
Providing unprecedented access to target audiences, iSeeRadio has already proven to be an impressive solution for radio stations to generate non-traditional revenue. The average viewing time is 70 minutes a day and climbing, with viewers tuning in to see popular morning shows, favorite DJs, celebrity guest appearances, and behind-the-scenes action.
Using iSeeRadio's interactive media player, radio stations communicate with audiences through chat rooms and Talk to Event, and gather real-time statistics via polls and surveys. iSeeRadio empowers advertisers to increase consumer loyalty through interactive ads, ads targeted by demographics or geography, sponsorship banners, Talk to Event, and e-commerce.
At CRS booth 119, iSeeRadio is also giving attendees a sneak peek at upcoming developments in the company's proprietary technology that will allow radio station clusters to even further customize iSeeRadio's advertising tools to reach specific audiences.
Visit
www.iseeradio.tv to learn more.