24-26 April, 2006
Hotel Maritim Berlin, Germany

Recently dubbed by a high profile mobile operator as "the de facto D2C content delivery and billing event", World Telemedia has led the way since 1989 for businesses learning how to make money from premium content. The rapid and successful growth of this event has corresponded with the maturing of the premium content market making it the industry's twice-yearly 'must attend' trade show. World Telemedia remains underpinned by a core of entrepreneurial service providers that recognise and understand the value of partnering across a value chain to offer their customers choice in quality content, billing and delivery. While a dominant mobile theme transcends World Telemedia, its early adoption and inclusion of interactive TV, traditional IVR and Internet content means it is ideally placed for companies now looking at "Quadruple Play" and other convergence strategies.

Conference
The World Telemedia conference brings together an exciting and dynamic cross-section of premium content owners, network and billing companies to share their knowledge and expertise on the state of the current market and where future opportunities will lie. Lean from industry leaders how to make money, develop your brand across multiple markets, take advantage of innovations in off-portal billing and new technologies such as VoIP a mobile TV.

Keynote focus - Taming King Kong
"If content is king, then the customer is King Kong". Within this strangely mixed metaphor is the key to the future of the premium content industry. The development of the sector will be driven not just by the kind of content that is available, but also how, where, and when customers get that content. The customer is now in the driving seat and you need to rise to the challenge.

Sounds simple, but as premium content services become mass market, how the needs of these customers are met are undergoing a seismic shift. The days of simply pushing WAP links to people using PRSMS are on their way out as the content becomes richer and more complex.

World Telemedia Berlin 2006 is tackling these issues head on with an opening keynote panel debate looking at how content delivery technologies are changing precisely how customer get their content - and as a result what kind of content they want.

So find out how IP, Podcasting, quad-play - even MMS - are going to totally change the premium rate content landscape and hear from our panel of experts where the opportunities lie and how to exploit them.

• Is PSMS dead? • What does IP mean for me? • Can we exploit MMS - how? • Could Podcasting be the new PRS? • What does it mean for billing? • How do I compete with big brands?

If you are interested in covering the event please contact Sofia Hagerling for further details of press registration