NS8 Corporation (NS8) announced that its digital media division,
iWave Interactive, has completed a multi-year partnership with
Advanced Datanetwork Communications Co., Ltd. (ADC), one of Thailand's largest telecommunication carriers, to provide interactive and on demand digital media services to PC and mobile devices along with its proprietary library management and distribution system.
This partnership will enable ADC Buddy Broadband to offer interactive digital media and entertainment services to broadband based individual and commercial customers throughout Thailand using PC, mobile telephone and internet television services.
ADC Buddy Broadband will also provide a selection of premium North American, Hollywood and Thai content as part of this service and iWave will provide a complimentary library of similar North American and Asian based content that ranges from mobile games, ring-tones, karaoke, accessories, popular music concerts, television programming, movies, specialty sports, documentaries and high definition programming. Content offered in the ADC Buddy-iWave internet service will be competitively priced and will be available in current consumer models of rent-to-view, purchase-to-own and electronic sell-through of physical DVD's.
ADC Buddy and iWave will share in revenues derived from monthly commercial access, content usage and national advertising fees anticipated to be worth millions in additional revenues each year to both companies. National advertising and overall consumer adoption programs will be driven by ADC's Buddy Broadband throughout the country while iWave will provide complete technological, interactive content and consumer services support. The Senior Director Broadband Marketing of ADC, Fuangfa Amponstira says, "We are very excited to offer the Buddy-iWave service to our consumers. It will enable us to strengthen our overall broadband strategies and offer a completely new and attractive service to our consumers. The appealing consumer system and variety of included content programming that iWave offers will prove to have a very positive impact on our customer satisfaction and quality of service."
"Buddy Broadband is offering a very compelling PC and IPTV service to its customers in Thailand. Our iWave Interactive system will enable Buddy to aggressively market and attract any broadband based customer outside of their current services with very minimal acquisition costs. Thailand represents one of the most advanced broadband markets in the world. With worldwide IPTV revenues to reach over $44 billion by 2009, we're proud to partner with a proven leader such as ADC in this very dynamic new market. This agreement represents the most significant multi-million dollar revenue opportunity to date for our company and a clear validation of our commercial business partnership model," says Carl Segal, Executive Vice President of NS8 Corporation in the USA.