IPTV technology leaders Orca Interactive, BitBand and Danish system integrator DigiEyeZ announce that ComX, a Danish broadband services provider, has selected the three companies to launch IPTV services in Denmark. The services, planned for expansion across Denmark, will initially include live Digital TV channels and Video On Demand (VOD), allowing subscribers to enjoy high quality entertainment packages in the comfort of their own homes.

ComX will implement Orca's RiGHTvT middleware, IPTV applications and Subscriber User Interface (SUI) SDK, coupled with BitBand's MaestroT Content Distribution and Management suite and Vision VOD servers.

The deployment, led by DigiEyeZ, will provide subscribers with a higher level of service and viewing experience while enabling smooth distributed growth. DigiEyeZ will execute the development and customization of the SUI (Subscriber User Interface) using Orca's SUI SDK that allows them to differentiate ComX's IPTV offerings by adding applications, modifying the solution's look and feel.

Orca, BitBand and DigiEyeZ were chosen by ComX based on the advanced capabilities, scalability and rich set of readily available features in the companies' combined solution, plus their expertise and proven experience in delivering IPTV services. ComX decided on this best of breed approach to their IPTV solution to stay ahead of the innovation curve while maintaining flexibility.

"ComX's goal is to provide their subscribers with attractive offers. In the short term, a differentiated, advanced digital viewing experience whilst leveraging existing network resources; in the future we will use the same solution to scale the service in terms of new applications and in order to achieve more subscribers," says Nils Overgaard, CEO, ComX. "Orca, BitBand and DigiEyeZ presented IPTV and VOD solutions that are a necessity in our Triple Play offering and the solutions meet our demanding specifications, enabling us to build upon competitive service bundling for enhanced revenue generation."

"We are proud to cooperate with ComX and harness our technological expertise to the advanced offering presented to audiences in Denmark," says Yuval Sovinsky, executive vice president of marketing and sales, BitBand. "ComX's decision to commercially enter the IPTV market in Denmark sharpens the company's competitive edge in the fast evolving European IPTV market."

"We are excited to take part in this project and continue to provide operators with a customized solution in a short time to market via our SI-enabled service delivery platform," says Alon Laor, vice president sales and professional services, Orca Interactive. "ComX decided to outsource the IPTV service integration, customization and management to their system integrator of choice - DigiEyeZ - who successfully assumed project leadership."