NewMarket Technology, Inc. will introduce its Moviii IPTV service April 14-19 at the National Association of Broadcasters conference in Las Vegas. NewMarket was selected as a distributor for Moviii.com in the United States. NewMarket plans to develop additional content partnerships to extend the digital IPTV service beyond an initial Chinese language content launch.
Moviii.com has over 600 classic Chinese movies and 6000 television series episodes as well as 4500 music videos, and 300 cartoons. The population of Chinese first language speakers throughout the Americas is 3.5 million, with approximately half of that population living in the United States.
The United States Moviii IPTV launch is the second market Moviii.com and NewMarket have launched. A South East Asia market launch was initiated in June of 2006. A Moviii.com server was set up and is currently delivering Chinese language content throughout South East Asia out of NewMarket's Singapore data center.
The Moviii.com solution is delivered over the Internet to a proprietary set top box that plugs into almost any television. The movie and television content is managed and delivered using proprietary operating software. A Moviii.com server is being set up in NewMarket's Dallas data center to support the market launch.