DivX and
Yahoo announce a global agreement to offer consumers who download DivX video software tools a co-branded version of the Yahoo! Toolbar and Internet Explorer 7 optimized for Yahoo!. The Yahoo! offering is expected to launch early November 2007 and will replace third party software previously distributed by DivX.
DivX video software tools are used by consumers around the world to create, play and share high-quality video files across the PC, living room and mobile environments. With over 240 million downloads of the DivX codec since 2003, DivX technology has become a popular standard for digital media online. In addition to the agreement, Yahoo! and DivX will cooperate to create links on the Yahoo! Toolbar to
www.DivX.com and
www.Stage6.com, a popular online video community that utilizes DivX technology.
"We are excited to partner with Yahoo! to offer our customers valuable tools for discovering and experiencing digital media," said Kevin Hell, Acting CEO, DivX, "Our relationship will yield mutual strategic and business benefits and will help DivX achieve its goal of improving digital media."
“Our partnership with DivX gives Yahoo! the ability to offer our services to its growing global community, providing them with one-click access to the Yahoo! network. The partnership will also enable Yahoo!’s users worldwide to discover and benefit from the video technologies that DivX has to offer," said Vish Makhijani, General Manager and Senior Vice President, Yahoo! Search.