National Geographic Channel is launching a broadband-video Web site with six subdivisions by genre. The ad-supported site is launching with 1,500 clips grouped into "Animals & Nature," "Exploration & Adventure," "History & Events," "People & Places," "Science & Technology" and “Nat Geo Wild”. While most of the video will be clips, each channel will feature a new longer video from 15 minutes to one hour each week. The site will also begin letting users post clips to their own sites or share them via e-mail.
National Geographic Channel plans to add four new video channels to its Web site each year; is changing its Web approach in the face of competition from the similarly themed
Discovery Communications networks and
The History Channel. Both have invested in online improvements in the past year as all networks try to figure out how to best exploit their video online.