Polkomtel has selected
KIT digital to deliver new high-value content to its wireless mobile subscriber base of over 14 million people. Kamera Content has been providing selected mobile video content to Polkomtel since December 2006. Under the terms of the new agreement, KIT digital will expand its video offering to the Polish cell phone giant’s subscribers to include sports, entertainment and comedy content on a network-wide basis.
As a client of Kamera, Polkomtel had initially rolled out its mobile content offering by providing wireless customers access to WOW!TV, an award-winning entertainment news provider, and Vidiots, an extensive collection of funny home videos. From KIT digital, Polkomtel now has access to a superior suite of mobile video solutions, including the ability to translate video content from English to Polish. In addition, Polkomtel will be able to deliver its customers high quality, professionally produced and edited sports content from a variety of providers, which provide premier sporting event content from around the world.
Together with the world’s leading Sports News Video Agency, SNTV, KIT digital produces and offers a wide range of daily sports news for mobile TV. Subscribers to SNTV can connect to over 90% of the world’s leading sports events. As part of Polkomtel’s agreement with KIT digital, the Company will not only have access to the general sports feed, which carries highlights and original sports news coverage of the most important events in the sporting calendar, it will have real-time coverage of the UEFA Euro 2008 and the Summer Olympics.