Mixer InfoDate: July 24, 2008
Time: 5:00 - 9:00PM
Location: Luxe Hotel, 11461 Sunset Blvd
Cost: $65.00 with dinner and program
- How does broadband advertising integrate with traditional TV and cable advertising models?
- If the video must be free, are short ads at the beginning or end of video clips and banner ads really the best way to grab viewers?
- Are the networks maximizing revenues with the advertising on their websites?
- And are all networks ready to follow Fox's example and share revenue with their affiliates from their Web and mobile content?
ProgramNetworking Nohost bar: 5:00-6:00pm
Panel: 6:00-7:00 pm
Focus Group: 7:00-7:45
Networking Dinner: 7:45-9:00 pm
Focus Group: LIVE USERS TELL YOU WHAT CONSUMERS REALLY WANT FRON ONLINE VIDEO