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NHL and All Sports Network of Hong Kong sign a multi-year deal giving ASN rights to broadcast the NHL via all forms of television including HDTV and IPTV throughout much of Asia, including the Indian sub-continent. The content will be a key part of the offering on ASN, a new channel Yes TV has launched across Asia.
NHL programming, which will broadcast on ASN at the start of the NHL’s 2008-09 season, will include more than 130 NHL regular-season games, the NHL All-Star game, NHL Stanley Cup Playoffs and Stanley Cup Final, as well as NHL highlight programs.
Korean distribution of NHL games through ASN will begin during the second year of the deal. This deal does not extend to Japan, Australia and New Zealand.