AT&T U-verse TV ranks highest in customer satisfaction among residential television customers in all three regions where it was ranked, according to the J.D. Power and Associates 2008 Residential Television Service Provider Satisfaction Study. In the annual study of television service, customers cited AT&T for exceptional performance and reliability, customer service, cost of service, billing, and offerings and promotions.
The study measured customer satisfaction with providers of home video services, such as IPTV, cable and satellite TV. It focused on four regional segments:
North Central,
East,
West and
South. In the regions where it was ranked —
North Central,
West and
South — AT&T U-verse outscored all competitors. In all, 18,938 residential video customers in the U.S. participated in the study.
The new study comes as AT&T continues to see growth in the availability, adoption and popularity of AT&T U-verse TV. AT&T is the only national service provider offering a 100 percent IP-based TV service. U-verse services are available in 69 markets in 15 states, with its advanced fiber network passing more than 11 million living units at the end of the second quarter. The company expects to have more than 1 million subscribers by the end of 2008.
According to J.D. Power and Associates, AT&T U-verse performs particularly well in the offerings and promotions factor. It also performs well in the performance and reliability factor.