MGM and YouTube announced a multiple channel commitment that kicks off with "
Impact," a channel dedicated to promoting MGM's VOD high octane action programming, and "
American Gladiators", a channel which showcases highlights and full episodes from the classic show that took America by storm during the 1980s and 1990s.
MGM's "Impact" launched as a VOD offering in partnership with Comcast. It has quickly become one of the cable operator's most popular on-demand offerings, amassing more than 12 million views since launching in August, with MGM and Comcast working together to offer customers exceptional offerings available at any given time. The "Impact" channel on YouTube is an extension of the popular brand dedicated exclusively to action programming to promote the MGM "Impact" channel. The YouTube "Impact" channel will feature a host of exciting clips from classic MGM action films such as "Rocky," "Ronin," "Legally Blonde," and "The Magnificent Seven" in addition to a sampling of exciting and popular action television shows and full length movies like "Lone Wolf McQuade" and "Bulletproof Monk" as well as a variety of clips from classic MGM action films similar to those shown on its Comcast counterpart.
The "Impact" and "American Gladiator" YouTube Channels will be refreshed with new videos every month and will be ad-supported. MGM has plans to launch additional channels on YouTube in the near future.