Brightcove announces a partnership with sevenload to enable Brightcove customers to distribute online video content to sevenload's social media platform. This partnership will also introduce new monetization opportunities for Brightcove customers that are expanding their advertising inventory through distribution into the sevenload network. Brightcove customers already taking advantage of this new distribution opportunity include SPOX.com, a popular sports Web portal in Germany.

The partnership announced today will make it easy for any organization using the Brightcove platform to program and syndicate advertising-supported video content across the sevenload network. This integration will also enhance the online video experiences for sevenload users by making top-rated programming from Brightcove customers available for viewing and sharing with the wider sevenload community.

SPOX.com is the first Brightcove customer to take advantage of the partnership and distribute its exclusive sports video content from German sports leagues to sevenload users.