WCIX.NET announces STB Advertising, a new service poised to become the premiere IPTV advertising platform. STB Advertising introduces an unprecedented resource for publishers seeking to maximize the revenue potential of every piece of content, content owners needing a low barrier to entry into the potentially lucrative IPTV market, and for advertisers requiring precision targeted marketing capabilities to maximize advertising budget ROI.

IPTV is rapidly emerging as the preferred TV viewing option by overcoming the limitations of traditional broadcast and cable TV. IPTV provides a more interactive, personalized and virtually limitless content viewing experience.

STB Advertising supports an eco-system for ad insertion that is user-initiated. In order for the viewer to see the desired content they must view the TV ad first. STB Advertising helps IPTV Service Providers create and sell ad inventory online, through direct sales, as well as tie-in to multiple 3rd party advertising platforms to maximize revenues.

In addition, advertisers can target multiple factors including geography to the City level, language, content category (news, sports, entertainment, music, cooking, etc), as well as time of day/week. STB Advertising also provides VAST Compliant, trackable ad delivery.

For smaller business with limited production capabilities, STB Advertising offers quick and easy TV video ad productions services.

STB Advertising services are currently available at STB Advertising.com.