Danny Wilson, Pixelmetrix President and CEO, will join a panel of industry experts at the IBC Conference to discuss Defining the New Media Supply Industry, on the opening day of the event, September 9, 8.00 am at E102 of the IBC Conference Area, RAI Amsterdam.

"We are thrilled to have the privilege of joining the panelists in this session after 11 years of participating at IBC," enthused Wilson. "It is certainly a session not to be missed as we are going to confer about the challenges faced by TV operators today, to retain customers by providing quality service and value for money in a time of economic uncertainty," he added.

This session, produced at IBC in cooperation with IABM, is part of the business stream, included in the Added Value conference category, allowing complimentary attendance. Such sessions are designed to examine current trends and future prospects in the supply side of the broadcast and media sector, by showcasing IABM's up-to-date research information and staging a debate among senior leaders of IABM member companies.

Peter White, Director-General, IABM, said, "We are looking forward to a stimulating debate with some of the industry's leading figures. This session is a great way for suppliers to begin IBC 2011 with the IABM's latest market research and informed discussion around current issues."

Over at booth 1B28, Pixelmetrix extensive portfolio of Test, Measurement and Monitoring Solutions will be featured, to include the new Electronic Couch Potato HD and Video Quality Index, Consolidator - Network Management System, StationView for Simple Effective Monitoring, as well as a suite of solutions comprising of Affordable Transport Stream Recording and Playout, Terrestrial Network Monitoring, TS Monitoring, IP Headend Monitoring and more.

Pixelmetrix develops a host of IPTV and Preventive Monitoring systems that offer unique attributes and versatility, allowing operators to achieve end-to-end visibility and keep tabs on their network architecture.

IBC 2011 will be held from September 9 to 13 at the RAI Convention Centre, Amsterdam.