Brightcove announces the formation of a majority-owned Japanese subsidiary, Brightcove KK. The new subsidiary is backed by $4.9 million in new investment from Brightcove Inc. and four market-leading Japanese strategic partners: Dentsu, J-Stream, transcosmos, and Cyber Communications. Three of the investment partners, Dentsu, J-Stream, and CCI, along with Brightcove Inc., will be sales agents for Brightcove KK in Japan, giving Brightcove KK immediate and powerful access to the Japanese market.
Headquartered in Tokyo, Japan, Brightcove KK will operate a localized version of Brightcove's award-winning, on-demand Internet TV platform, which is currently used by media companies and marketers across North America and Europe. With Brightcove KK, Japanese media companies and marketers will gain access to the most powerful and scalable software as a service solution available for online video players, distribution, and advertising.