Time Warner Cable is launching an iPad application that plays live TV, becoming the first cable company to do so. The app will be free to download on Tuesday morning, but it will only work for people who subscribe to both video and Internet service from the New York-based cable company. Even then, it only works in the home, when the iPad is connected to the company's cable modem via a Wi-Fi router.
Rob Marcus, the company's chief operating officer and president, said the app will play 30 basic cable channels in high definition to start, but that number should expand soon.
"For all intents and purposes ... this enables you to convert any room in a house into a TV room," Marcus said.