According to a senior media exec, that's the current buying price for the online video company. The story, YouTube's Got a Fat Idea of Itself, was released by Sam Gustin of the NY Post. Sam told Michael Arrington of TechCrunch (See YouTube’s Magic Number - $1.5 Billion) that the source of the information is "a senior exec at a well known media company that has been in acquisition talks with YouTube," and stated that YouTube is absolutely willing to sell, but that the number must be "at least $1.5 billion."

Companies that are interested in YouTube include Viacom, Disney, AOL, eBay, and News Corp. Of course, who wouldn't be?

If you still haven't got enough YouTube, the NewStatesMan has an interesting write-up about the prospects of MTV acquiring YouTube. It also includes some vintage YouTube moments that are worth the watch.