Verimatrix is the exclusive sponsor of the "Chinese Content Security in the New Digital Media Era" seminar on Friday, Nov. 7 in Beijing. The half-day seminar is being held in conjunction with BIRTV, China's most prestigious exhibition in the industry of radio, film and TV and a key part of the China International Radio Film & Television Exposition.

Verimatrix VP of Business Development Neerav Shah will be discussing the spectrum of "Business Opportunities from Anti-piracy Efforts," along with presenters from China Digital Rights Management Forum (China DRM), the State Administration of Radio, Film and Television (SARFT) and Centre for Content Protection (CCP). China Central Television (CCTV), Radio & TV Broadcast Engineering Magazine, CMM-Intelligence and EASTWEST Public Relations are also supporting the premiere event.

The seminar was prompted by China's new mobile television broadcasting standard, China Multimedia Mobile Broadcasting (CMMB), and its role as China intensifies its efforts to tackle content security issues. Specific topics that will be addressed include:

• The future of China's new media, open standards and digital rights management
• The classification and description of digital rights
• ChinaDRM and the drafting of the latest digital rights standards
• Latest progress in home networking standards
• Content protection for the digital era

The seminar is being held at the Great Wall Sheraton Hotel, 10 North Dong San Huan Road, Chaoyang District in Beijing on Friday, Nov. 7 from 8.30 a.m.12.30 p.m.