xplace uses Teracue MC-SCREEN encoders to distribute digital signage advertising signals in HD quality on hundreds of LCD and plasma screens.

xplace's newest product is currently installed in the TV departments of the Dutch Media-Saturn stores: Instore-TV via IP-TV. It provides digital signage on all available LCD and TV displays. In addition, live TV and videos on demand can be played on all TV equipment in highest HD quality.

This is done by using a video distribution system based on an IP network. Thus a single live video stream can be provided on any number of devices.

The professional production and display of the content which is later sent via the IP network is performed by a SCALA digital signage system.

The production of the live video streams and live distribution of the digital signage content adopts MC-SCREEN encoder by Teracue. The MC-SCREEN software encoder grabs digital signage screen-displays, converts the complete desktop view of the PC into a full HD stream and sends it out into the network. The displays in the stores receive the HD stream via standard IPTV set top boxes, as the Aminet 130 and 140 series from Amino.

In this case MC-SCREEN is installed directly on the SCALA HD digital signage players. As the MC-SCREEN encoder can be operated directly on the SCALA player, and due to the fact that it is a pure software encoder, a full HD video stream can be produced cost-efficiently and without requiring extra hardware. This is a new step for Digital Signage signal distribution.

The Teracue IPTV encoder products will be showcased at ISE Amsterdam February 1-3 on stand #1E78