WhiteBlox today announced that it has taken a significant equity position in Vistacast, which has resulted in the formation of a strategic partnership that will provide a full range of IPTV training capabilities for corporations. Moving forward, Vistacast, a leading provider of distributed video training solutions, will exclusively use the WhiteBlox interactive media player with all of its clients that deliver both online and offline video training to their employees. The move will expose tens of thousands of new customers to the WhiteBlox IPTV system.

"With this new alliance, WhiteBlox is breaking into the rich field of corporate communications and distance learning,” said Greg Demetriades, Chairman and CEO of WhiteBlox. "The WhiteBlox system is a valuable asset to any corporate enterprise that provides training to its employees, and will increase efficiency and productivity countless times over.”

The powerful back-end analytics native to the WhiteBlox system will allow employers to accurately and uniformly monitor training protocols and scoring for all of their employees on a global level. Additionally, the interactive features found in the WhiteBlox media player will create increased versatility in the ways corporations communicate with their employees. The player’s interactive marketing tiles may also be used for co-branding opportunities between companies, which could enable clients to generate revenue from the solution.

"This strategic partnership takes the best from WhiteBlox and Vistacast to create a solution that offers convenience, control, and choice to our customers,” said Jose Carrasquillo, President and CEO of Vistacast. "Our clients can extend their reach to more end-users, deliver consistent IP Video information and training, and preserve eLearning standards such as SCORM and Learning Management Systems.”

Vistacast’s business model utilizes subscription based licenses known as seats. This model facilitates the tracking of sales, renewals, and revenue growth as their client base expands. Under the partnership agreement, WhiteBlox and Vistacast will share revenues from these licensed seats.

"Our entry into the exciting eLearning space will showcase the versatility of our solution in another business vertical, thus adding diversity to our portfolio of assets,” said WhiteBlox SVP of Finance, John Giunti.