Narrowstep and theONE.tv recently launched a new Internet TV channel focusing on live music entertainment. theONE.tv will showcase performances from some the world’s most iconic venues including a new series of October launch concerts in London, New York and Los Angeles.

Available to anyone with a broadband connection, theONE.tv is a global 24/7 music broadcaster using Narrowstep’s Internet TV platform telvOSTM to deliver the highest quality video possible on the Internet. theONE.tv, which is available at http://www.theone.tv, will feature some of the world’s finest musicians and is working with major artists and music venues in the UK and US to film and broadcast live concerts globally over the Internet and via mobile phone.

“The key to capturing the energy and excitement of a live music event is in the quality of the video,” said Todd Narwid, Senior Vice President of Worldwide Sales at Narrowstep. “At Narrowstep we pride ourselves in our ability to deliver long-form video over the Internet in true, television-like quality.”

This channel has been made possible through the association of Steve Nardelli and Arnold Reicher, with initial funding made available by London investment firm Venesis Limited. Steve Nardelli is the singer and songwriter of the band The Syn and the head of Umbrello Records. His musical collaborations have put him on the cutting-edge of progressive music.

Arnold Reicher brings with him over 15 years of broadcast media experience in both Europe and North America to the project. He has successfully launched international IPTV channels for factual and entertainment markets through his broadcast companies.

“theONE.tv will focus on bringing the energy and atmosphere of live music performance to the new broadcast media of Internet TV,” said Nardelli. “theONE.tv has agreements in place with major music content providers including record labels and live music venues, and is now ready to take the online broadcast market by storm.”