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AT&T U-verse TV Customers Nationwide Can ''Choose Their Own Camera Angle'' with Chicago Cubs Multiview
AT&T
, WGN America, and WGN-TV are giving Chicago Cubs fans across the country a chance to sit in the director's seat and control how they watch the team compete at Wrigley Field.
AT&T U-verse TV announced the nationwide launch of Chicago Cubs Multiview, an interactive TV app that lets U-verse customers view up to four different camera angles of the Chicago Cubs home games at one time, choosing from the main WGN America game broadcast and six alternate camera angles. The app was popular with Chicago viewers last season, and this is the first time AT&T has made multi-camera angle functionality available to U-verse TV customers nationwide.
"Last season, our Chicago U-verse TV customers loved having the power to choose how they watch every pitch and home run with the Chicago Cubs Multiview," said Dan York, president of content, AT&T. "We're proud to work with WGN and WGN America to deliver this functionality to U-verse TV customers nationwide this year. The app shows the tremendous possibilities that our advanced U-verse TV service and network can deliver, putting viewers in control of which camera angle they watch."
With Chicago Cubs Multiview, you can choose which of the seven channels is the main picture, and easily select and record any Chicago Cubs channel from within the app. The alternate camera angles are set up for each home game above home plate, third base, first base and center field.
"Having Multiview extend nationally in U-verse homes is one more way to enjoy our Cubs telecast," said Julio Marenghi WGN America's Executive Vice President/General Manager. "We are proud to partner with AT&T to provide fans this enhanced viewing experience."
For no extra charge, Chicago Cubs Multiview will be available to all U-verse TV customers subscribing to U100 and above on channel 780 and also on 1780 (HD) for customers with HD access**. The app is available for the majority of Chicago Cubs home games that air on WGN-TV and WGN America for the rest of this season, starting with the St. Louis Cardinals vs. Chicago Cubs game on Tuesday, May 10, at 7 p.m. Central.
"We're very excited to offer Cubs fans across the country the opportunity to select their camera angles during all of our home games on WGN America and WGN TV," said Wally Hayward, executive vice president, chief sales and marketing officer, Chicago Cubs. "The AT&T U-verse technology puts our fans in the director's seat to control their viewership experience throughout the game."
AT&T introduced the award-winning Multiview app in fall 2009, and launched the My Multiview app in June, which lets customers choose and watch up to four of their favorite channels at once on their TV screen. Customers also enjoy Sports Multiview, Kids Multiview and News Multiview at no extra cost as part of every package.
Posted on May 10, 2011
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