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Research: Examine Current IPTV Benchmarks within Western Europe
Research and Markets has announced the addition of the "
IPTV Benchmark: Western Europe
" report to their offering. "There is no European silver bullet for IPTV success". T-Home's view of IPTV in Europe succinctly sums up the picture painted by our benchmark of six European IPTV markets. This sector shows more variance across Europe than broadband or mobile markets and is at a much earlier stage of development. However, overall, IPTV in these countries has made significant progress over the past 18 months. VoD sales are showing strong growth in most cases, content catalogues are far more developed, exclusive rights have been won and some operators are strongly pushing HD. There are serious challenges too - in particular, achieving growth in a tough economic climate and in highly competitive pay-TV markets, as well as balancing considerable investment with shareholders' expectations for profitability.
Table of contents
Key messages
IPTV market dynamics
IPTV market growth
IPTV strategy and performance
Market scoring and commentary
Belgium: Belgacom pushes on alone
France: Europe's IPTV cheerleader
Germany: some progress on a very long project
Italy: competition is growing
Spain: foundations in place, but demand not yet there
Sweden: steady progress
Posted on Jan 12, 2009
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