PeerApp adds six new ISP customers in China, Brazil, Central America and the Middle East. Faced with the rapidly increasing levels of video traffic, these ISPs selected PeerApp’s UltraBand products to manage P2P and HTTP application traffic growth, reduce network infrastructure and bandwidth costs, and deliver a great consumer experience. UltraBand systems are now producing these benefits for 50 ISP networks in more than 25 countries.

One of PeerApp’s newest customers, Guangzhou Radio and Television, is a cable operator serving more than 600,000 broadband subscribers in China’s Guangzhou Province. As a leader in the fastest-growing broadband market in the world, GZ CATV has experienced a rapid increase of P2P and HTTP-based video streaming traffic.

“Video content is consuming an increasingly significant portion of our bandwidth. In addition, we wanted to have a video caching solution in place prior to the 2008 Olympics in anticipation of a further increase of traffic,” said Xu Zhi Hui, Director of the Broadband Services Department at GZ CATV. “PeerApp’s caching technology has dramatically improved the user experience even with the surge of additional Olympic-related traffic.”

“We are very proud to be selected by GZ CATV,” said Robert Mayer, PeerApp’s CEO. “Our technology enables service providers to deliver a great consumer experience with video file sharing and video streaming without incurring the costs associated with a major network upgrade.” Mr. Xu added: “The PeerApp architecture is uniquely reliable and efficient; it delivers, or ‘caches-out’, a large volume of video content particularly for BitTorrent applications, which are popular in China. Delivering a consistently good customer experience is very important to our future growth, and PeerApp helps us achieve this.”