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27% of US Households Interested in Interactive TV
27% of US households interested in interactive TV
by
ZDNet
's ZDNet Research -- Consumers interested in interactive services such as voting on game shows, targeted advertising, and gaming, who total 27% of all US households, represent a lucrative early market for IPTV services and applications, according to Parks Associates. Service providers, particularly telecom operators, could boost current revenues on their quad-play service packages, which include voice, data, video, [...]
Posted on Sep 06, 2005
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