Microsoft is moving closer to dominating the IPTV content management sector, according to a new report by MRG. Although broadcast-focused vendors are leading in all areas of IPTV development, the Redmond giant could leverage its DRM (digital rights management), middleware, and VOD (Video on Demand) expertise to command the market.
"Microsoft is poised to dominate the North American IP TV market," states Bob Larribeau, MRG Analyst. "In part, this depends on service providers deploying Microsoft's VOD, content protection and DRM software, in addition to its middleware solutions."