Digital television guide expert,
GIST Communications, Inc. has begun a commercial offering of UGuide
TM: a market-shaping, mobile EPG that analyzes TV viewers' program preferences, then delivers personalized recommendations directly to the cell phone or other mobile device. Gist's UGuide gives viewers true remote control, enabling them to use cell phones to schedule recordings on PVR's at home - powerful, easy to use technology that delivers effective results. The UGuide can be deployed as a resident application on a cell phone or PDA, or as a web-based product.