Nielsen Online released its VideoCensus the first and only syndicated online video measurement service to combine patented panel and server research methodologies. Early findings reveal differences in how men and women consume video content and that online there is a new primetime.

"The growth projections for both online video consumption and video advertising revenue are phenomenal, and the market requires an innovative approach to measurement. The driving force behind the development of VideoCensus was the unanimous call from our clients to deliver the most relevant and accurate dataset possible," said Dave Osborn, vice president, video measurement and media products, Nielsen Online. "With this release, we've taken a huge step in addressing the market's need to harmonize panel- and server-based metrics and we are delighted by the accolades of major industry players who are supporting our forward thinking approach," he continued.

Velocix's Video solution is being used to deliver the world’s largest on-line collection of south Asian films. Bollywood.tv is the first global movies-on-demand service for Asian film with a library that includes classic and cult movies not available elsewhere on the web, or TV and DVD.

Velocix Video allows Bollywood.tv’s viewers to watch films at broadcast quality in Windows Media format, streamed or downloaded directly to their PCs. More than 1,900 new and back catalog films are exclusively available on-line, including movies in Hindi, Tamil, Kannada, Marathi and Bengali as well as a range of exclusive Pakistani dramas, and music from genres as diverse as pop, classical and Sufi.

Online video views delivered through professionally branded sites increased 50.3% in 2007 to 33.5 billion, according to a research study published by AccuStream iMedia Research.

Online Video 2007 – 2011: Views, Category Share and Usage Analytics is a site, brand, network and aggregator analysis of views delivered in 2007, augmented by usage numbers going back to 1998, and rigorous forward-looking, trend-based forecasts.

Entertainment captured a 26.8% share of cumulative views in 2007, and replaced music as the top category inside professional (non UGV) environments.

comScore released its December 2007 data from the comScore Video Metrix service, which reaches beyond simple site visitation to measure actual online video viewing behavior. The December 2007 report revealed that U.S. Internet users watched more than 10 billion videos online during the month, representing the single heaviest month for online video consumption since comScore initiated its tracking service. Top-ranked video property Google Sites saw substantial growth and extended its video market share gains, now accounting for nearly one out of every three videos viewed online.

Say goodbye to the days of standing in long lines at movie theaters, driving to multiple video rental stores in search of that new release, waiting for your next queued-up movie to arrive in the mail and watching hours of music television before actually seeing a music video.

Broadband video on demand is now available for EMBARQ High-Speed Internet customers who can access the service at myembarq.com and purchase premium video content. The EMBARQ Video Store provides customers access to more than 5,000 movies, 5,000 music videos and 2,000 TV shows that they can rent on a pay-per-view basis, download to own or download to burn onto a DVD and watch on a computer or TV.

MyToons.com has inked a deal with video site YouTube to showcase the creative work of thousands of animators on the new MyToons branded YouTube channel. Launched last March at the prestigious SouthXSouthwest Festival in Austin, Texas, MyToons.com provides a global platform for animators to design and share their original animated videos, cartoons, and other content with animators and animation enthusiasts throughout the world.

MyToons.com, dedicated to “everything animated,” offers both professional and amateur animators a platform to reach a world-wide web of talented animators, industry specialists and fans alike.

National Geographic Channel is launching a broadband-video Web site with six subdivisions by genre. The ad-supported site is launching with 1,500 clips grouped into "Animals & Nature," "Exploration & Adventure," "History & Events," "People & Places," "Science & Technology" and “Nat Geo Wild”. While most of the video will be clips, each channel will feature a new longer video from 15 minutes to one hour each week. The site will also begin letting users post clips to their own sites or share them via e-mail.

Online video network BOSTON.TV captures the excitement in Phoenix, Ariz. as the New England Patriots prepare to take on the New York Giants for Super Bowl XLII.

BOSTON.TV camera crews are currently in Phoenix delivering pre-game and game day Super Bowl coverage, with key video of press conferences and game lead ups including video of the official Patriots Press Conference with Tom Brady.

PermissionTV has launched their new SmartPlayer. The innovative platform offers major brands, media companies and publishers, the technology to engage audiences, enhance relationships, drive advertising revenue and maximize customer value through rich, interactive video experiences. PermissionTV’s patent-pending SmartPlayer technology responds to viewer needs and preferences in real time to deliver the most relevant and engaging user experience.

Leading organizations – including Adobe, Bob Vila, Boston Symphony Orchestra, Cygnus Business Media, Harvard Business School Publishing, Intercontinental Hotels and Toyota Scion – and their partner advertising and interactive agencies are using PermissionTV SmartPlayer to create their own branded, online video initiatives for a wide array of marketing objectives.

Creating the best possible mobile video experience for users involves allowing the community to engage with YouTube whenever they want, wherever they are. The latest enhancements to YouTube for Mobile will give users access to the largest repository of mobile video content available, on over 100 million devices worldwide, and will give them more tools to personalize their experience.

YouTube for Mobile users will be able to access tens of millions of videos. YouTube for Mobile requires a streaming capable (RTSP) phone as well as a 3G operator. This includes a majority of 3G phones from leading mobile phone manufacturers. YouTube works closely with many mobile partners to improve the user experience on YouTube for Mobile, including Motorola, LG, Helio, Nokia, and more.

BBC and MySpace announce the launch of a ground-breaking partnership to bring new and archived short form BBC content to MySpaceTV. The announcement marks the first global agreement of this type between MySpaceTV and a major broadcaster. Under the partnership, the best BBC video content will be made available online globally via MySpaceTV, the social networking site's popular new video platform.

MySpace users will be able to visit and subscribe to the BBC Worldwide's MySpaceTV video channel in order to view, embed and virally share BBC content across the MySpace community.

Burst Media announces the results of a survey about the ongoing writers’ strike and the near-term media implications. The survey, completed in the third week of January 2008, asked 1,600 web users over the age of 18 years how their television viewing habits might change given a TV schedule impacted by the writers’ strike.

The majority of respondents are aware of the writers’ strike (79.1%); only 12.0% report not having heard about the situation. If the strike continues and reruns become a fixture of TV schedules, many say they will watch less television (44.0%) or even go to the extreme and turn the television off (15.4%). Only one-quarter of respondents say they will watch the same amount or more television (28.4%). A potential schedule full of reruns has a greater impact on a number of demographic segments – including women 25-44 years, of whom nearly two-thirds (65.0%) say they will watch less television or worse turn the TV off (16.5%).

comScore released its comScore Video Metrix report for November 2007, indicating that more than 75 percent of U.S. Internet users watched a video online (including both streaming video and progressive downloads), averaging 3.25 hours of video per person during the month. Google Sites, which includes YouTube.com, increased its video market share by more than two percentage points to 31.3 percent from October to November.

Google Expands Lead in Online Video Market Share

Americans viewed nearly 9.5 billion online videos in November, with Google Sites once again ranking as the top U.S. video property with 3 billion videos viewed (31.3 percent share of all videos viewed), 2.9 billion of which occurred at YouTube.com (30.6 percent). Fox Interactive Media ranked second with 419 million videos viewed (4.4 percent), followed by Yahoo! Sites with 328 million (3.5 percent) and Viacom Digital with 304 million (2.6 percent).

ESPN experienced its most successful year ever in 2007, expanding its digital leadership online, through broadband, a broadening global scope, with mobile and ITV initiatives, and across other digital platforms including downloadable content, video game consoles and more.

With ESPN.com at the core of ESPN Digital Media, the site experienced enormous growth in online video and audio use by fans, big growth in ESPN Fantasy Sports games and overall traffic to the site, and launched compelling social Web elements that enable sports fans to participate in content creation and extend ESPN.com’s content across the expanding digital landscape.

Overlay.TV has completed a $4.6 million Series A financing round and will be launching its Internet video-advertising platform on February 14, 2008. The funding, from Celtic House Venture Partners, EdgeStone Capital Partners and Tech Capital Partners, will provide Overlay.TV with the resources required to successfully deploy its innovative solution.

The Overlay.TV platform allows viewers to interact with online video, and enables content owners and distributors to monetize their video assets. As video streams from its original location, such as leading video sharing sites, viewers are able to opt-in to receive “overlays” which provide contextual information about the content being viewed. The overlay technology allows any image in a video to be ‘hyper-enabled’ and allows a viewer to click on the image, right in the video, and take any number of desired actions that are directly associated with the context of the image being viewed.